Online advertising
What will you do when you need results? You need them as soon as possible? Yesterday would be the best, but we can't always have what we want, right...
Regardless of whether you want to make the company more visible, or show your offer to your customers, or maybe you have some other specific desires, an online advertising hits the spot.
Your offer is immediately visible where customers spend the most time - the Internet. With detailed targeting, you can quickly reach the right set of eyes at the right moment.
USE THE FULL POWER OF INTERNET
Google ads. Facebook ads. Instagram ads. The potential customer's age, gender, location. Work title. A precisely defined profession. Interests. Hobbies. Shopping habits. Interest in computers or mobile phones. A quick shopper or an incredulous Saint Thomas. Who are you looking for?
Advertising is a quick way to connect with specific audience that will benefit you most.
Delivery to the correct screen
No one likes to be bombarded with offers they're not interested in. Offer meat to carnivores, and vegetables to vegetarians.
A design that makes you pause
Next… next… scroll… scroll... Wait, what? What was that? Let's go back up!
THE message
The content says exactly what it needs to say to go straight into the customer's heart. No unnecessary information, and no yawning customers.
Keywords. Of course, keywords
The right words connect you with the right people who are looking for what you have to offer.
Analytical dissection
Why is this ad better? Why are the numbers higher here? Why have sales increased so much? Once we understand… we can do it over and over again!
Chameleon-ization
If people ask for blue, we give them blue. We always modify ads based on the results.
ADVERTISING SOLUTIONS CUSTOMERS CHOOSE MOST OFTEN
From basic ads to advanced remarketing - choose the package that suits your goals and vision best.
ONLINE ADVERTISING MANAGEMENT
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raziskava ključnih besed, ciljnih skupin in trendov
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keywords, target groups and trends research
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competition analysis
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creating strategy and consultation with the client
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text or picture or video advertisements creation
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technical optimization
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advertising campaigns optimization (A-B testing)
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monthly report
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24/7 control panel access
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professional consultation - 1 hour
ADVERTISING ACCOUNT CREATION
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opening an account
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adding administrators and partner agencies
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preparation of tools or advertising account
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establishment or account setup
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adding a payment method
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payment detail organization (business invoice - VAT)
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other settings
FREQUENTLY ASKED QUESTIONS
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It depends on what you want to achieve.
Let's say you want to sell your products, where a single piece is worth €10, then your advertising budget should not exceed €10 per single item. How much are you willing to pay to sell your products?
But if you are selling services that are worth €5,000 or more, you will have to invest more in advertising. Don't start with an astronomical amount. The amount of money spent on advertising is adjusted based on your success.
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The bottom line here is - how many people click on your ad and how many of those clicks then turn into an actual purchase or request for an offer.
There are different indicators of success. The most common ones are:
CTR: how many people saw the ad and how many people actually clicked on it,
conversions: the number of people who fulfilled your set goal (purchase, inquiry, subscription to the newsletter...),
CPC: how much does it cost to get one conversion,
ROI: measures the profit or loss, relative to the investment.
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You can choose from various platforms like Facebook, Instagram, X (formerly Twitter), LinkedIn, YouTube... You can also make an arrangement with another company (one that has a large email list) to subtly package your ad in their newsletter.
This is where you will need to sit down and think about who your customers are and what part of the internet they spend the most time on.
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Use Gaussian curve to help you. What type of a customer is most common in your profession? What kind of character does this customer have? Where do they live? What are their hobbies? How old are they?
Answer all these questions, then add your findings, and voila... now you know your type of customers.
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You can pay for advertisements on social media platform (Facebook, Instagram…) or on Google. When people see them and click on them, they are taken to your website. Those visitors to your website are called paid traffic.
But people can visit your website another way.
They open Google (or another search engine) and type in what they’re looking for. Google serves them results it thinks are the most suitable. If your page is listed there (SERP) and people click it, they visit your website. That is called organic traffic. Good SEO will get you high on that list Google makes.
READY TO BECOME VISIBLE?
Get an offer and instructions tailored just for you. Click the button and start the process.